Regency Centers.

The Art and Science of Fresh Look®

Fresh Look isn't just a philosophy; it's the driving force behind creating ideal locations with best-in-class retailers representative of the communities we serve.

We combine unique placemaking designs with the right merchandising mixes, and connect with our shoppers through community outreach and an active social media presence. These destinations are crafted one-at-a-time by our innovative team, with results realized through strong sales.

See our Fresh Look stories in action:







Merchandising

We blend best-in-class local merchants with top national retailers in a considerate, curated, and calculated merchandising strategy.

Each retailer is hand-selected not only for what they can bring to our centers, but for what our centers can bring to their business.

 

Placemaking

The perfect retail environment is a physical reflection of what makes the surrounding areas unique, while providing optimal walkability and access.

We source top local artists and designers to create a pleasing, relaxing, and individualized setting ideal for shopping, dining, and gathering.

 

Connecting

We’re people people.

We actively engage with local communities through special events, charitable initiatives, social media best practices, and anything else that creates a unique touch-point between our retailers and their shoppers.